Sponsoring your inventory does not change the report results, and never allows editing a vehicle’s history.
Be the lot they see after the bad car.
Every day, buyers in your state run a VIN and find out the car they were about to buy has a rollback, four sellers and a live recall. When that happens, Vinrack shows them your comparable stock instead, inside the radius you set.
A buyer 18 miles from you, 40 seconds agoWalk away from this one
2019 RAV4 XLE · $27,450, odometer rolled back 1,480 mi, four sellers since 2023, one open recall.
2020 Toyota RAV4 XLE
31,400 mi · one owner
$28,900
at market
Ranked by trim match, mileage, price and distance, never by who paid most.
How placement works
Your state, your radius, your stock
Three steps, then it runs on its own. No per-click bidding, no lead resale, no calls from us.
Connect your feed
We read the inventory feed you already publish, vAuto, Dealer.com, HomeNet, DealerSocket or a nightly CSV. Nothing to key in, nothing to maintain.
Set your radius
Start at your rooftop and pick how far you’ll travel for a deal: 50 miles, 250, or your whole state. Buyers outside it never see your cars, so you don’t pay for reach you can’t close.
Appear at the decision
When someone in range checks a car like yours, your matching units appear under their result, at the exact moment they’ve decided to keep looking.
Radius control
You decide how far your cars travel
Set one radius for the whole lot, or tighter rings for specific stock, trucks statewide, commuter cars within an hour. Change it any time from the dashboard.
Everything else a dealer account adds
Placement is the front half. The back half is the tooling your buyers and acquisition team run all day.
Bulk VIN lookups
Paste or upload a list, an auction run list, a trade queue, a whole competitor’s lot, and get flags and pricing verdicts back on every VIN at once.
MCP & API access
Wire Vinrack into your own tools, or let an assistant query it directly through MCP. Same data as the product, rate-limited to your plan.
Acquisition alerts
Get told when a clean car in your radius has sat 60+ days or cut its price twice, the ones worth a call before they hit the auction.
Price against the real spread
Every unit you place, put against comparable listings inside your radius, so you can see which cars are priced outside the band before a buyer does.
Dealer plans
Flat annual. Never per lead.
Your placement doesn’t compete on bid. Two lots in the same radius are ranked by how well the car matches the buyer, not by spend.
Lot
Billed once annually · works out to $149/month
Single rooftop, independent lots.
- Up to 150 units placed
- 100-mile radius
- 500 bulk VIN lookups / mo
- Nightly feed sync
Group
Billed once annually · works out to $399/month
Franchise stores and multi-rooftop groups.
- Unlimited units placed
- Statewide radius, per-unit rings
- Unlimited bulk VIN lookups
- MCP & API access
- Acquisition alerts
- Up to 5 rooftops
Enterprise
Multi-state groups and marketplaces.
- Everything in Group
- Multi-state placement
- Custom feed mapping
- Unlimited rooftops
- Named account manager
Billed annually. We set up and run the placement from our side, nothing for your team to log into. 30 days to try it; if it doesn’t move metal, we refund the year.
Will Vinrack show flags on my cars too?
Yes. We don’t hide records for paying dealers, that’s the whole reason buyers trust the placement. Clean inventory is the advantage here.
Can I buy my way to the top?
No. Ranking is trim match, mileage, price and distance. Your plan changes how many units and how far, never the order.
Do I get the buyer’s contact details?
Only if they choose to contact you. We don’t sell or resell leads, and a check never becomes a phone number you can cold-call.
How long until my stock is live?
Usually within 48 hours of us reading your first feed. Nightly syncs after that keep price cuts and sold units accurate.
See how many checks happen in your radius
Tell us your ZIP and we’ll send last month’s real check volume for your area and your top five overlapping competitors, free, whether or not you sign up.
No card, no call. One email with the figures.